Blog Posts

TAGGED with #Best Practices

Cleveland Browns Express Access Sports Marketing

The Future of Sports Marketing: Embracing Customization and Native Branding

Learn about the role of custom branding in sports marketing, focusing on how Wicket's facial authentication technology enhances fan engagement....
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How Wicket Fights for End User Privacy

Explore the unique measures Wicket takes to safeguard end-user privacy and the perspective that drives that commitment....
Express Access presented by Verizon before a NFL football game between the Dallas Cowboys and Cleveland Browns on September 8, 2024 at Huntington Bank Field. The Browns lost 17-33.

New Insights into Each Fan’s Journey: Building Loyalty Through Innovation

Discover how sports teams and entertainment venues can enhance fan engagement with personalized experiences, innovative loyalty programs, and seamless interactions...
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College Game Day Tech Enhancing the Fan Experience

In 2024, college athletics are raising the bar with major investments in state-of-the-art facilities and fan-focused technologies. Learn more about...
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Dispelling Myths: Facial Authentication Privacy

There is much misinformation surrounding facial recognition and other biometric methods of authentication. Wicket believes in a privacy-first, transparent approach...

Premium Experiences in Sports: What’s Standard and What’s Sensational

Explore how stadium owners are deviating from standard premium experiences and setting their venues apart....